© Air France
© Air France
Responsible for a portfolio of digital products and functionalities (mobile, payment, after-sales, check-in, rich content, etc.), you will analyse market trends and our customers' behaviour to define the vision and strategy for the evolution of products for which you are responsible, as well as overseeing the implementation of the roadmap.
To that end, you will determine the developments and innovations to consider by:
analysing the results linked to your portfolio of functionalities (visitation statistics, customer feedback) together the intelligence essential for future adaptations;
defining the associated business cases.
You will ensure the coordination, notably international, of the project and communicate on new developments.
You will track the management of market parameters with the aim of continually improving the customer experience.